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The selling point of Matcha: both beauty and strength

The selling point of Matcha: both beauty and strength

In the international market, the fusion of Eastern and Western inspirations is still a hot topic. In recent years, the Eastern impression of matcha has gradually attracted the attention of Western consumers, especially its functionality. Matcha is rich in antioxidants and can slow release energy, making it increasingly used in functional products. As the purchasing power of the younger generation further increases, the purchasing behavior structure of consumers is undergoing a transformation

17

2023

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07

Strawberry essence

Strawberry essence

Strawberry is a popular berry. It is not only consumed as fresh fruit, but also used by the food industry to make jam, juice and other foods. essence and spice industry also use it to make natural strawberry essence. Fragaria belongs to Rosaceae, which is wild and cultivated. The wild fruit is small, dark in color, and has a stronger aroma than the planted variety. In Europe and the United States, strawberry is a popular berry. It is not only consumed as fresh fruit, but also used by the food industry to make jam, juice and other foods. essence and spice industry also use it to make natural strawberry essence. In recent years, the cultivation and consumption of strawberries in China have also gradually developed.

17

2023

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07

GABA was approved as a new resource food announcement

GABA was approved as a new resource food announcement

According to the provisions of the Food Safety Law of the People's Republic of China and the Measures for the Administration of New Resource Foods, γ-aminobutyric acid, colostrum alkaline protein, conjugated linoleic acid, glyceryl conjugated linoleate, lactobacillus plantarum (strain number ST-III.) and eucommia seed oil were approved as new resource foods. When the above six new resource foods are used in food production and processing, they shall comply with relevant laws, regulations and standards.

26

2021

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09

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